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Setting up the budget, bid, and pricing model of your campaign

How to set the budget and bid:

In the budget and bid section, you will be able to see your current account balance at the top. Below you will be asked to fill in these:

Budgets:

First, insert the total budget of the campaign.  The total budget is the total amount you would like to spend during the entire duration of the campaign.

Second, insert the daily budget of the campaign.  The daily budget is the total amount you would like to spend each day the campaign runs.

For example, a campaign that is set up with a total budget of $100 and a daily budget of $20, will run every day with the budget you set, and will pause once the total budget has been reached.

Please keep in mind that a campaign budget may overshoot its daily budget by up to 20%.

Bidding:

First, choose the pricing model of your campaign:

Click on the arrow found on the right side and the load will open:

Then, insert the bid you would like to pay. You can view the minimum bid for the targeting you chose underneath the Bid Price section.

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