StartApp optimization center allows you to optimize your campaigns, get the traffic you want in the cost you want, with just ac lick of a button.
When setting your campaigns as CPC/CPM you can use our optimization center in order to set individual rates to different sources, helping with a smarter budget allocation according to the sources performance
How to start
- Access by clicking on Optimization Center in the portal left menu
2. Select your campaign and dimension, pick a campaign and choose the dimension you’d like to analyze. Click ‘’Apply’’.
For example, let’s choose the ‘’Application’’ dimension
What can I do in the optimization center:
- Increase/Decrease the bids for each source (For CPM/CPC campaigns)
- Pause / activate specific source
- View the CPA goal (as set in the campaign.)
- Get an overview of the campaign’s performance including Impressions, Clicks, spend, CPA and more.
- The report can be customized to present the columns you want.